Throughout the academic year, The Minnesota Daily creates several special publications that focus attention on prominent issues, events, and popular culture related to student life at the University of Minnesota. Below are a few of our most popular special issues. These provide a great opportunity to target specific audiences. We're sure you'll find one that meets your advertising needs! Contact your sales representative for more information regarding special publications.
The TCF Bank Stadium Guide is an inaugural magazine-style, gloss-cover, publication that is released during the first football game of the season. It includes editorial content focusing on the Gopher Football team's history at the University of Minnesota, and an up-and-coming Gopher Football/Sports section.
The Employment Guide contains several articles and editorial content focused around student jobs. The guide is placed in all 20,000 papers. Articles and advertisements in the Employment Guide are targeted towards educating students about employment, internships, and other great opportunities around the University of Minnesota.
Apartment complexes, renters, and more look forward to this magazine style insert. When a housing company places an ad in this issue, they get a free table at the Housing Fair. It is a highly read issue for all students and the rest of the community. Another great chance for great exposure, no matter what your business is.
The Ski-U-Mah special publication is a year-book style graduation issue. It has been awarded "Best Special Publication" at multiple advertising and college newspaper conferences across the nation and is a prime piece for any advertiser to take part in. It's distributed at all of the graduation ceremonies at the end of the Spring Semester and also sits on the distribution racks for multiple weeks.
Download last year's Ski-U-Mah
Every year new freshman, transfer, and returning students bring $237 billion in annual spending to campus. A new campus is confusing and our Survival Guide helps introduce students to the campus and its businesses. Our survival guide is an excellent opportunity to introduce your business to new faces. The issue is distributed on every freshman's bed during their orientation weekend and inserted into our Back to School issue.